We all understand the value of face-to-face interaction, but there are times when live events just aren’t possible. Engaging your audience remains a priority though and is, perhaps, more important than ever.

But how do you turn the usual multi-faceted live event experience, filled with inspiring presentations, networking opportunities and educational sessions into a virtual one? And once you do, how do you ensure attendees are engaged throughout?

Hosting a virtual event requires the same care and attention as an in-person event. Producing an effective online event experience is about finding the right blend. The platform, production and people combine to influence the level of audience engagement – and therefore affect the impact of your event.

Identifying a stable and secure virtual event platform, with all the functionality you need, is only part of the solution. How information is presented - and how professionally and seamlessly – will be hugely influential in driving the messages.

People – planners, presenters and audience – need to be informed, prepared, supported and involved. The better this blend, the better your presenter and audience experience, andultimately the level of audience engagement.

For more on how to put the above into practice read our Guide to Virtual Meetings & Events