Product Launch
We helped launch a pioneering animal health product to an internal and external audience across 2 events. Birmingham Science Museum hosted the first event - chosen to reflect the product innovation and its 'Strong, Longer Lasting' promise.
The event was hosted by a verbal and non verbal communications specialist, Marc Hogan, who facilitated the event whilst also sharing valuable concepts and tools. Sessions focussed on product discovery, whilst also providing networking opportunities. The evening included a Museum walk-through, Planetarium show and dinner amongst the vintage industrial machinery.
Wroxhall Abbey and Warwick Castle were selected for the internal event, reflecting the 'Strong' and 'Lasting' characteristics of the product.
As well as being informed through a series of presentations and workshops, the group were surprised with an unusual room drop - a top to toe medieval costume for a spectacular evening of merriment at Warwick Castle. Guests were greeted on arrival by a Knight on horseback and entertained by musicians and a court jester as they enjoyed a medieval banquet. Then to work off dinner, all took to the floor for some traditional Ceilidh dancing.
